Coverart for item
The Resource The seven lost secrets of success : million-dollar ideas of Bruce Barton, America's forgotten genius, Joe Vitale, (electronic resource)

The seven lost secrets of success : million-dollar ideas of Bruce Barton, America's forgotten genius, Joe Vitale, (electronic resource)

Label
The seven lost secrets of success : million-dollar ideas of Bruce Barton, America's forgotten genius
Title
The seven lost secrets of success
Title remainder
million-dollar ideas of Bruce Barton, America's forgotten genius
Statement of responsibility
Joe Vitale
Title variation
7 lost secrets of success
Creator
Contributor
Subject
Language
eng
Summary
During the 1920s and 1930s, Bruce Barton was a household name in America - a hugely successful advertising man who revolutionized his industry by treating customers like people, not like sheep to be fleeced. He created some of the most memorable and long-lived advertising slogans and campaigns in history. He understood how to succeed in business and advertising, and he set down his principles for success in bestselling books that put his name on everyone's lips. Those in advertising know Barton's name, but the rest of the country has long forgotten both the man and his wisdom. After discovering Barton's secrets of success for himself, Joe Vitale thought that we could all benefit from Barton's legacy. In 1992, Vitale published The Seven Lost Secrets of Success and-nineteen printings later-the book continues to guide thousands of people every year to a more successful and rewarding life based on the wisdom of the legendary Bruce Barton. Part advertising how-to and part inspirational success guide, The Seven Lost Secrets of Success is a practical resource packed with wisdom you can use to reach your biggest career and personal goals. Now completely updated to include new and rare material on Barton-including a 1925 sales letter that drew an astounding 100 percent response-this audio book is the ultimate tool for promoting yourself or your business in foolproof ways that work in any decade. But more than just the secrets of great and effective advertising, this is a motivational guide to succeeding in every aspect of life. If you work in advertising or marketing, or if you run your own small business, these seven secrets will change the way you work and live. Apply them to your business and the profits will roll in, apply them to your life and happiness will follow. The Seven Lost Secrets of Success presents the straightforward and proven principles that brought Barton fame and fortune, they'll do the same for you
Accompanying matter
technical information on music
Cataloging source
Midwest
http://library.link/vocab/creatorDate
1953-
http://library.link/vocab/creatorName
Vitale, Joe
Form of composition
not applicable
Format of music
not applicable
Literary text for sound recordings
other
PerformerNote
Read by the author
http://library.link/vocab/relatedWorkOrContributorName
hoopla digital
http://library.link/vocab/subjectName
  • Advertising
  • Success in business
  • Consumer satisfaction
  • Social responsibility of business
Target audience
adult
Transposition and arrangement
not applicable
Label
The seven lost secrets of success : million-dollar ideas of Bruce Barton, America's forgotten genius, Joe Vitale, (electronic resource)
Link
Instantiates
Publication
Antecedent source
unknown
Capture and storage technique
digital storage
Color
not applicable
Configuration of playback channels
unknown
Dimensions
  • not applicable
  • unknown
Edition
Unabridged.
Extent
1 online resource (1 audio file (3hr., 30 min.))
File format
unknown
Form of item
  • online
  • electronic
Governing access note
Digital content provided by hoopla
Groove width / pitch
not applicable
Isbn
9781596591752
Isbn Type
(sound recording : hoopla Audio Book)
Kind of cutting
not applicable
Kind of disc cylinder or tape
not applicable
Kind of material
unknown
Level of compression
unknown
Other physical details
digital.
Publisher number
MWT11373634
Quality assurance targets
unknown
Reformatting quality
access
Sound
sound
Special playback characteristics
digital recording
Specific material designation
  • other
  • remote
Speed
other
Stock number
11373634
System control number
MWT11373634
System details
Mode of access: World Wide Web
Tape configuration
not applicable
Tape width
not applicable
Label
The seven lost secrets of success : million-dollar ideas of Bruce Barton, America's forgotten genius, Joe Vitale, (electronic resource)
Link
Publication
Antecedent source
unknown
Capture and storage technique
digital storage
Color
not applicable
Configuration of playback channels
unknown
Dimensions
  • not applicable
  • unknown
Edition
Unabridged.
Extent
1 online resource (1 audio file (3hr., 30 min.))
File format
unknown
Form of item
  • online
  • electronic
Governing access note
Digital content provided by hoopla
Groove width / pitch
not applicable
Isbn
9781596591752
Isbn Type
(sound recording : hoopla Audio Book)
Kind of cutting
not applicable
Kind of disc cylinder or tape
not applicable
Kind of material
unknown
Level of compression
unknown
Other physical details
digital.
Publisher number
MWT11373634
Quality assurance targets
unknown
Reformatting quality
access
Sound
sound
Special playback characteristics
digital recording
Specific material designation
  • other
  • remote
Speed
other
Stock number
11373634
System control number
MWT11373634
System details
Mode of access: World Wide Web
Tape configuration
not applicable
Tape width
not applicable
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